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	<title>Comments on: How not to win awards</title>
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	<link>http://intrinsicstrategy.com/2009/02/how-not-to-win-awards/</link>
	<description>Marketing strategy essentials &#38; tech insights from Frank Catalano</description>
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		<title>By: Sue Collins</title>
		<link>http://intrinsicstrategy.com/2009/02/how-not-to-win-awards/comment-page-1/#comment-121</link>
		<dc:creator>Sue Collins</dc:creator>
		<pubDate>Mon, 30 Mar 2009 16:14:57 +0000</pubDate>
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		<description>Hi Frank - 

Thanks for the description of judging products -- I love doing it, am thrilled by a great demonstration, and will continue to judge as long as I&#039;m asked.  However, just like you, I&#039;ve run into some of the same problems -- some great products that don&#039;t win because companies fail to show them off in the best possible light.  Maybe we should write a guide for &quot;winning&quot; awards.  :)

Hope you are doing well.</description>
		<content:encoded><![CDATA[<p>Hi Frank &#8211; </p>
<p>Thanks for the description of judging products &#8212; I love doing it, am thrilled by a great demonstration, and will continue to judge as long as I&#8217;m asked.  However, just like you, I&#8217;ve run into some of the same problems &#8212; some great products that don&#8217;t win because companies fail to show them off in the best possible light.  Maybe we should write a guide for &#8220;winning&#8221; awards.  <img src='http://intrinsicstrategy.com/wordpress/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Hope you are doing well.</p>
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