When Amazon can’t be trusted

GeekWire logoThere’s something to be said for paying attention to the little things. Such as, if you’re Amazon.com, shipping customers the right little things.

My latest Practical Nerd column tempers my lust for all things Amazon with a cold shower of reality: Amazon is maddeningly inconsistent in delivering OEM-branded accessories even when it’s obvious that’s what the customer ordered, and Amazon itself fulfills that order. Instead, in my own and others’ experience, what can show up is either clearly, or cleverly disguised, aftermarket and off-brand accessories.

Amazon is great about taking these back. But that doesn’t make the practice customer-friendly. Read more in my Practical Nerd essay, “When Amazon can’t be trusted,” on GeekWire.

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